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BMW Group | CORPORATE COMMUNICATION
12 / 2009 - Kopenhagen
NORDIC CLASSINESS
To achieve a lot with a few means. That is one of the basics of sustainable economics.The brochure dispenser for the sustainable value report of the BMW Group is following that concept unconditionally.
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dimedis | INFO-TICKET-SERVICE TERMINALS
06 / 2007 - stuttgart
BLACK AND PRESENT
A robust sheet steel body with a matt black, textured varnish surface, a simple style to match its functional requirements, spatial presence thanks to its architectural proportions and flexible modularity.
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Crumpler | EXHIBITION STAND
09 / 2006 - COLOGNE
ORGANISED CHAOS
180 square metres of stand space, lots of old furniture, 100 litres of white paint, a saw and plenty of self-confidence: stand construction without rules or spirit levels - this is when design is fun.
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MAZDA | car display
FRANKFURT / Worldwide
decreeded elegance
Simplicity of operation and elegance in appearance where the guidelines for the design of the car display SPECPOD for MAZDA.
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dimedis | FAIR ADMISSION SYSTEMS
09 / 2009 - WELTWEIT
FAIRMATE
Exclusive black MDF body, white acrylic and black metal sheet interface-housing ...
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BMW | JUNIOR CAMPUS
10 / 2007 - München
EXPLORATIVE LEARNING IN THE TEMPLE OF MOBILITY
Understanding what mobility means in our lives, sharing existing and newly acquired knowledge with others and giving our creativity free rein: ,simple makes the Junior Campus one of the most ambitious parts of the new BMW Welt.
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dimedis | VISCOM AWARD
11 / 2008 - FRANKFURT
UNDERSTATEMENT RULES
Awarded the "VISCOM Digital Signage Best Practice Award 2008" for the visitor information system at the Neue Messe Stuttgart (New Trade Fair Stuttgart).
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ABDA | Lounge
10 / 2007 - berlin / nationwide
A PLATFORM FOR PHARMACIES
The lobby is a place where people can relax and meet other people. It was a source of inspiration for the public and intimate space designed and created by ,simple for ABDA, the Confederation of German Pharmacists' Associations.
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Continental | PRODUCT LAUNCH
04 / 2008 - birmingham / Europe
TRAILER TiRES ON THE ROAD
The roadshow to launch the new truck trailer tire HTR2 was a huge success. Even after the first stopovers, initial evaluations reflected this in sales figures.
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museum kunst palast | EXHIBITS
10 / 2006 - Düsseldorf
OBJECTS OF THE TRANSPARENT KIND
Visitors who take a closer look at these objects – whether out of reverence for the oldest, most enigmatic material on the Earth or out of an interest in this couple's passion for collecting glass – will be richly rewarded.
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LINDE | EXHIBIT
04 / 2007 - Frankfurt / WORLDWIDE
LINDE MAKES THE WORLD GO ROUND
Turn the globe and discover the hydrogen universe. ,simple takes the world in its hands and sends it round the earth on behalf of the Linde Group.
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LINDE | COMMUNICATION PLATFORM
04 / 2007 - Frankfurt / WorldWIDE
HYDROGEN IS EVERYWHERE
The mobile hydrogen filling station traiLH2 was an ideal location for discussing issues relating to hydrogen. With covered platform, exhibits and information carriers, ,simple ensured that visitors had a pleasant stay.
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LINDE | COMMUNICATION HYDROGEN
01 / 2007 - Davos
AT THE SUMMIT
,simple staged the apperance of the mobile hydrogen filling station of the Linde Group at the World Economy Forum (WEF) in Davos.
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BMW | CLEAN ENERGY
02 / 2007 - los angeles / valencia / shanghai
TECHNICAL COMMUNICATION HYDROGEN 7
The invisible is made visible: the white square representing hydrogen visualises processes, and screen-sliders enable users to take a look inside the vehicle's tank, engine and other components.
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BMW | CLEAN ENERGY
09 / 2007 - münchen / weltweit
HYDROGEN COMMUNICATION
Visions of a world after oil: new technologies, tried and tested concepts and a clear attitude towards the future of mobility. These exhibits showed how, at BMW, a vision can become reality.
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BMW | INNOVATIONS ON TOUR
04 / 2006 - München / Weltweit
PLATFORM FOR INNOVATIONS
Demonstrating technical principles, highlighting their benefits and stimulating interest - ,simple enables visitors to experience new technologies with all their senses.
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BMW | EFFICIENT DYNAMICS
08 / 2007 - Kiel
HEADING FOR THE FUTURE
Turn right, turn left, keep straight on, turn right again – in this driving action exhibit, the road adapts dynamically to the steering movements of the user. Result: a realistic driving experience.
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BMW | ORIGINAL PARTS
06 / 2006 - MÜNCHEN / WELTWEIT
LITTLE HELPERS
Original parts are a significant element of the value chain at the automotive industry. The desk exhibits are a playful way to explain the customer at the POS why an original part can save money.
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BMELV | FAIR STAND
01 / 2008 - Berlin
PRESENTATION WITH COWHIDE PATTERNS
Dairy products were the main topic in the Federal Programme of Organic Farming at the International Green Week 2008. Extensive white areas and large-scale cowhide motifs attracted attention to the subject.
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BMELV | Federal ProGRAMME FOR ORGANIC FARMING
04 / 2008 - Berlin
EMOTIONAL COMMUNICATION
Facelift for "Organic is cool". ,simple designs for the fourth time poster, teachers' journal, give-aways, exhibit and prizes for the campaign of this nationwide competition for school children.
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ZEWA | PROMOTION TRAILER
03 / 2004 - GERMANY
TRANSPARENT LIFE
A glass home on wheels – with lounge, fully functioning kitchen and bathroom: ,simple makes it possible.
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JUNG von MATT | RED BULL FLIGHT DAY
06 / 2004 - Hamburg
CAN ADVERTISERS FLY?
Yes and no. Although horses are better at jumping, ,simple's construction offered the advertising agency Jung von Matt Elbe a unique if short-lived flying experience.
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SIXT | BRAND PRESENTATION
09 / 2004 - DÜSSELDORF
THE GIRAFFE AND THE GIANTS
Fire protection classification A1- fireproof. This was the specification the giraffe had to fulfil, and a reason why many ran out of creative ideas. ,simple faced this tough challenge and made possible what many considered to be impossible.
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VER.DI | INFO.TAINER
01 / 2002 - Berlin
VERSATILE BIN
Robust, weather-resistant, light and compact. This standard bin is suitable for any occasion.
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CITIBANK | STREET BANK
05 / 2000 - Hannover
GUERILLA MARKETING AT EXPO 2000
Bending advertising laws, exposing gaps in legislation and making clever use of big event environments for advertising purposes: ,simple makes the impossible possible.
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Absolut Vodka | TAX FREE WORLD
10 / 2001 - Cannes
TEMPORARY COCKTAIL BAR
A trailer truck full of empty vodka bottles, a pallet of silicone cartridges, hundreds of metres of fabric and several running metres of double-skin sheeting: this was the material for an impressive performance.
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BMVEL | FEDERAL PROGRAMME FOR ORGANIC FARMING
01 / 2003 - berlin
ORGANIC FOR EVERYONE
On behalf of the Federal Ministry of Consumer Protection, Food and Agriculture, ,simple designed and produced the trade show presentation of the Federal Programme for Organic Farming at the International Green Week 2003.
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BMVEL | FEDERAL PROGRAMME FOR ORGANIC FARMING
04 / 2002 - bonn / bundesweit
THE FUTURE OF THE COUNTRY
45 minutes, 2 persons and a few tools: this is all it takes to assemble the mobile presentation stands that are used at farmers' markets and events both indoors and outdoors throughout Germany.
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Atlantis | CHILDREN'S MUSEUM
01 / 2004 - DUISBURG innenhafen
A BIG MUSEUM FOR SMALL VISITORS
From signage system to flyers, from exhibits to text boards: ,simple developed, designed and produced the face of the museum for children in Duisburg's inland harbour.
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VER.DI | CONGRESS STAGES
11 / 2003 - Dortmund / Berlin
DEMOCRATIC STAGES
Stage design as a reflection of identity and the current collective state of an organisation undergoing change. ,simple accompanied a trade union on its way into the 21st century.
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BMA | EUROGATE
06 / 1999 - dortmund / Berlin
DISCOVER EUROPE
Venture. Search. Pursue. See. Collect. Use. Understand. Find. Make. These are the attributes of EUROGATE at YOU '99 in Dortmund, the trade show for internships, vocational training, exchange programmes and academic study in Europe.
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MFJFG | TOURING EXHIBITION ON ADDICTION PREVENTION
09 / 1998 - Nordrhein-Westfalen
THERE'S ALWAYS A STORY BEHIND ADDICTION
Whether gambling machines or alcohol, pills or heroin, many things are potentially addictive. This exhibition holds a mirror up to every visitor and examines the subject addiction beyond substances and obsessions.